Print

Print Advertising

Location-based products and services are growing dramatically. Not only are the numbers of potential visitors from these navigation resources large and growing, but when they are looking at an official map and/or guide, visitors are in the latter stages of making a purchasing decision. By advertising on an official map or guide, you can ensure your business is front and center visitors open their wallets and make a final experience.

Optimized exposure

Significant ad display capacity
Formatted and standard listing options
Sponsorship of premium content listings
Placement of icons/logos on map surface
Weighted listing promoting your business at the top of a content category listing
Exclusive map category featuring only your business locations

Frequently referenced navigation guide that stays with visitors

Easy to carry all-in-one guide, print maps are available to help through all stages of planning (pre-destination) and navigation (in-market), serving as an ongoing touch point with your target audience
Map can be shared among visitors and visitor groups, translating to more impressions per map
Users refer back to the map for future trips to the same destination, whether it's for the same purpose of their original trip or not, so you benefit from extended exposure on the map
Opportunities to reach targeted demographic groups with exclusively tailored sponsorship programs

A marketing investment you can control and track

Execute highly targeted marketing campaigns that you can track and monitor, i.e. priority seating, complimentary offers and VIP activities
Success of portable map-based marketing promotions can be directly measured e.g. coupons and discounts

…the entire Four Seasons Concierge Staff loves your new Austin City Map! We can now be the true Ambassadors to the city…
– Lorley Musiol, Chef Concierge